Scotland's Baby Box pilot: development research

Early research carried out by Kantar TNS with parents last summer, ahead of the Baby Box pilots in Clackmannanshire and Orkney.


Appendix D - Quantitative Questionnaire

Questionnaire V5 - 14 th October 2016

1. Which of these apply to you? Please think only about your own children living in your household and select ALL that apply.

Self/partner currently expecting

  • Have a child under 1
  • Have a child aged 1-2
  • Have a child older than 2
  • None of the above

Screen out if only EITHER OF last two answers coded

2. Where do you live? Please select one only.

  • England
  • Scotland
  • Wales
  • Northern Ireland
  • Other

Screen out if NOT Scotland

3. The Scottish Government plans to support parents and children by giving every newborn baby a 'Baby Box' full of useful items for their first 6 months. Have you heard of this?

  • Yes
  • No
  • Not sure

4. The aim of the Baby Box (pictured with its contents) is to help ALL children in Scotland to get the best start in life. How do you feel about this initiative?

SHOW IMAGE OF BOX WITH CONTENTS

  • Very positive to
  • Very negative

(NOTE THIS WILL SHOW AS A 5 POINT SCALE BUT ONLY THE ENDS OF THE SCALE WILL BE LABELLED)

5. The box comes with a mattress, sheet and blanket to provide your baby with a safe sleeping space. How likely are you to use it for your baby to sleep in?

SHOW IMAGE OF BOX WITH BABY INSIDE

  • Very likely to
  • Very unlikely

(NOTE THIS WILL SHOW AS A 5 POINT SCALE BUT ONLY THE ENDS OF THE SCALE WILL BE LABELLED)

6. If you were to use it as a sleeping space, would you use it for…

(Please select all that apply.)

  • Naps during the day
  • Night sleeping
  • As a travel cot
  • Other (specify)

7. Which would be the best way(s) of telling you about the Baby Box? Please select all that apply.

  • Through your midwife
  • Through advertising
  • On websites
  • Letter from GP
  • Through staff in the hospital
  • Other (specify)

8. When would you want to receive the Baby Box? Please select one answer.

  • In the first 20 weeks of pregnancy
  • 21-25 weeks of pregnancy
  • 26-30 weeks
  • 31-35 weeks
  • 36-40 weeks
  • After the baby is born

9. Which of the following groups does the Chief Income Earner in your household belong to?

Please select one answer only

  • 1 Semi or unskilled manual worker
  • 2 Skilled manual worker
  • 3 Supervisory or clerical / Junior managerial
  • 4 Managerial/professional/civil servant Intermediate managerial / administrative (Board director small organisation, middle manager in large organisation/ government) / newly qualified professional
  • 5 Student (living away from home)
  • 6 Retired / state pension only / Unemployed
  • 7 Prefer not to answer

FOR INFO: AB = 4, C1 = 3,5, C2 = 2,D = 1,E = 6

10. Which of these best describes you?

  • Male aged 18-24
  • Male aged 25-34
  • Male aged 35+
  • Female aged 18-24
  • Female aged 25-34
  • Female aged 35+
  • Prefer not to answer

Contact

Email: Dave Gorman

Phone: 0300 244 4000 – Central Enquiry Unit

The Scottish Government
St Andrew's House
Regent Road
Edinburgh
EH1 3DG

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